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Top : LinkedIn: LinkedIn has established a niche attracting professionals, and those more interested in work related issues than do the other platforms, so it has a slightly different, and perhaps better targeted audience for some businesses. Here we'll talk about LinkedIn and how it can be used for business.
Articles:The 9 Worst Ways to Use LinkedIn for Business | The Customer Collective - by Mike VolpeinkedIn is a powerful social network to connect with industry professionals, especially for B2B. People use LinkedIn to connect with coworkers and industry peers, get business advice, and even find new jobs. It’s a great place for businesses to make relevant LinkedIn users aware of their brand. However, just like Facebook and Twitter, there are several common mistakes that companies make on LinkedIn. Here are 9 LinkedIn for business strategies to avoid, as well as how to remedy them. (Added: 20-Dec-2010 Hits: 147 ) 37 Best Practices Using LinkedIn for Business - by Paul Clark Have you created your LinkedIn acoount? Is your LinkedIn account being maxim ized? LinkedIn is an amazing social media stategy that packs a lot of bang for thebuck, and its FREE. . Below, I have drafted an outline of some best practices that will supercharge your social media campaign to expand business or personal brand awareness, improve your Google PageRank, or enhance your search engine results. (Added: 20-Dec-2010 Hits: 146 ) Using LinkedIn to Make the Sale - by SCOTT ALLEN Here’s yet another smart way to use LinkedIn. The following is an excerpt from Chapter 21 of The Virtual Handshake: Opening Doors and Closing Deals Online, entitled “Increase the Quality and Quantity of Information”. This, of course, is one of major value propositions of LinkedIn, which this story illustrates beautifully. Al Chase tells how he leveraged software and personal information from the client’s virtual presence to land a major contract: (Added: 20-Dec-2010 Hits: 225 ) LinkedIn vs. Facebook for Business in 2011 - The Battle Begins! - by Neal Schaffer LinkedIn and Facebook would seem to have very little in common going into 2011: One platform was created as a closed and trusted networking site for professionals while the roots of the other come from being an open “face book” of college students. While LinkedIn has built up a dominant presence in the hearts and minds of the professional demographic, Facebook is in the center of consumer culture and many a business who want to capture the hearts and money of us all. Professionals network on one platform while companies establish Pages on the other. Ask most companies where they plan to concentrate their social media marketing efforts on in 2011, and most businesses I talk to would mention Facebook and even Twitter before mentioning the professional networking platform. Recent events, however, may hint at the upcoming battle for business between the two platforms in 2011. (Added: 20-Dec-2010 Hits: 159 )
Pages Updated On:
16-Nov-2011
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08:07:35
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